For almost two decades, our team here at The Fax Guys has been partnering with resellers, consultants and software companies across the country. We help companies like yours secure RightFax for your customers, and we make the process easy for everyone.
When offering fax software to customers, there are many pitfalls that resellers can easily fall into. It helps to identify them so that they can be easily avoided. Here are few things that you should avoid when offering fax software to your clients.
Clients With Out-of-Date Infrastructure
All fax server hardware requires the client to have up-to-date infrastructure in place to support it. If the current hardware and software at your client’s office looks like they are from a different generation, they will need to update them before the fax server can be installed.
Clients Who Don’t Have the Right Staff
It’s hard to install a fax server and applicable software at an office if the company does not have an employee on staff who has access to all the necessary hardware and compatible software. If your client outsources their IT solutions, make sure that the company they work with knows how to update their infrastructure to make it ready for the installation of the fax server.
Offering Products, Not Solutions
Many resellers focus too much on pushing a particular product on a customer, rather than offering them a solution that fits their needs. By partnering with a fax software distributor, you can work together to make sure your customers are getting the solutions that they need, not simply buying software that will make them unhappy. This will help you retain business in the long run.
Not Being a Specialist
Another mistake that resellers make is treating their business like a fax software superstore. Partnering with too many distributors and offering a ton of different brands of fax software will confuse your customers. They will only rely on you to tell them which one will be the best solution for their needs.
By specializing in selling one particular type of software (such as RightFax), you can simplify the process for your business and your customers.
Choose the Right Software Partner
As the largest distributor of RightFax in the country, our award-winning team – who have been named the RightFax & OpenText Cloud Partner of the Year for the past 5 years – will help your customers install and configure RightFax software. We also provide round-the-clock support that will keep their server running for years.
Contact our team today to begin providing your customers with the best fax software on the market.